Is your trade show exhibit starting to show signs of wear and tear? Just like luggage, trade show exhibits endure long journeys and sometimes rough handling during transit and the show itself. Here are some tips to give your exhibit a refresh without the need to purchase an entirely new one. Try a new configuration. If your exhibit's shell is...
When you gear up for a trade show, you have so many details to consider: Is our booth up-to-date and ready to go? Do we have effective promotional products (and do we have enough)? Do we have a good plan in place to follow up on the leads we get? Something that many businesses neglect in their pre-show planning is...
When you have a standard 10-by-10 exhibit space at a trade show or expo, you only have a few seconds to capture the attention of passersby. Since engaging everyone who walks by isn’t always practical, your booth’s graphics need to do the heavy lifting and make an immediate impact. Strong visuals, clear messaging, and thoughtful design can make all the...