You've written your book... now, how to get it into the (paying) hands of people besides your friends and family?

With the availability of online and social media tools, anyone can promote their books without spending a lot of cold, hard cash.  Your time, well, you can expect to spend quite a bit of that.  However, if you're willing to invest the time, you can effectively market your book to the waiting world, since now a days marketing is a great choice to promote your products, and the use of signs Newcastle are great to promote any kind of products Here are some book marketing tips to get you going on marketing for self-published authors:

1. Determine your goal for writing the book, and center your marketing efforts around that goal: Since most books are not huge successes, you need to determine exactly why you have decided to write and publish your book.  Besides making huge amounts of money, you may have another (usually more realistic) goal for publishing your book.  You may see it as a way to distinguish yourself from your competitors or raise awareness about a cause or topic.  Perhaps your book is a way to launch a different career- or maybe reinforce your current business (some people use their self-published books "super business cards").  Maybe you have knowledge that can inspire others and help them with their own lives.  Once you determine your goal, you will need to center all of your marketing activities around this goal.  Having a goal will help you focus your efforts and make your message as clear as possible.

2. Remember that people are visual and expect quality:  Whether you wrote the book to make money or to use it as a "super business card", your book and all of your supporting marketing efforts have to look good.  Invest in a designer to help you with your book's cover, and also have him/her design corresponding images for your Facebook page, Twitter account, etc. If you want to use email to market your products, you can visit www.zerobounce.net/free-email-verifier.html to verify emails for free.

If your primary goal for your book is to use it as a "super business card", your book's cover has got to be impressive and look sharp. Chances are, not everyone to whom you give or sell your book will read it, but they will remember that you wrote it and that it had a great cover. Dagny Kight says that her book's professional-looking cover is a big part of what sells her book- regardless of where it's being marketed. She also attributes her success to her well-coordinated, visually attractive Facebook page, website and other digital marketing platforms.

3. Get social (and varied): This is where the time element comes in, but it can really pay off.  Dagny Kight, self-published author of Powerful Hunger, is using her website, blog, Facebook page, Twitter account, YouTube videos and internet radio to get the word out about her book. Her blog is one of the most important pieces of the marketing puzzle; she has a goal to write a post several times per week and then she uses those articles to post on all of her social media accounts.  She has also been contacting other bloggers and offering to send a free copy of her book so that they can review it on their sites.  All of this strategic activity- on a variety of fronts- is working.  She's selling a steady stream of hard copies and Kindle editions of her book on Amazon as well as digital versions on Smashwords.

4. Build rapport with influencers in your field or genre: Do some research and identify influential bloggers and journalists who are in your field, just as Dagny Kight is doing.  Build rapport with them by commenting on their articles and then offering to send them a free copy (or link to a free download) of your book to review.  Also, have a graphic designer style a banner ad that you can ask to be placed on other websites and offer the website owner an affiliate fee for any books sold through their websites.